contents
1. Objective and responsible body
2. Basic information on data processing
3. Processing of personal data
4. Collection of access data
5. Cookies & range measurement
6. Google Analytics
7. Google Re / Marketing Services
8. Facebook social plugins
9. Facebook remarketing
10. Integration of services and content from third parties
11. User rights and deletion
12. Borlabs cookie
13. Changes to the data protection declaration
1. Objective and responsible body
This data protection declaration clarifies the type, scope and purpose of the processing (including collection, processing and use, as well as obtaining consent) of personal data within our online offer and the websites, functions and content associated with it (hereinafter collectively referred to as “online offer” or “Website”). The data protection declaration applies regardless of the domains, systems, platforms and devices used (e.g. desktop or mobile) on which the online offer is executed.
The provider of the online offer and the body responsible for data protection is Stefan Fuhrmann, AIXsportivo GmbH, An der Wasserwiese 27, 52249 Eschweiler (hereinafter referred to as “Provider”, “we” or “us”). For the contact options, we refer to our imprint
The term “user” includes all customers and visitors to our online offer. The terminology used, e.g. “Users” are to be understood as gender-neutral.
2. Basic information on data processing
We only process users’ personal data in compliance with the relevant data protection regulations in accordance with the requirements of data economy and data avoidance. This means that the data of the users will only be processed if there is legal permission, in particular if the data is necessary for the provision of our contractual services and online services, or is required by law or if consent is given.
We take organizational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of data protection laws are complied with and so that the data processed by us is protected against accidental or intentional manipulation, loss, destruction or against access by unauthorized persons protect.
If content, tools or other means from other providers (hereinafter collectively referred to as “third-party provider”) are used within the scope of this data protection declaration and their registered office is abroad, it can be assumed that a data transfer will take place to the home countries of the third-party provider . The transmission of data to third countries takes place either on the basis of a legal permission, the consent of the user or special contractual clauses that guarantee a legally required security of the data.
3. Processing of personal data
In addition to the use expressly mentioned in this data protection declaration, the personal data are processed for the following purposes on the basis of legal permissions or user consent:
– The provision, execution, maintenance, optimization and securing of our services, services and user services;
– Ensuring effective customer service and technical support.
We only transfer user data to third parties if this is necessary for billing purposes (e.g. to a payment service provider) or for other purposes if these are necessary to fulfill our contractual obligations towards users (e.g. address information to suppliers).
When contacting us (via contact form or email), the user’s information is stored for the purpose of processing the request and in the event that follow-up questions arise.
Personal data will be deleted provided that they have served their intended purpose and there are no storage obligations to prevent deletion.
4. Collection of access data
We collect data about every access to the server on which this service is located (so-called server log files). The access data include the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider .
We use the log data without assignment to the person of the user or other profile creation in accordance with the legal provisions only for statistical evaluations for the purpose of operation, security and optimization of our online offer. However, we reserve the right to check the log data retrospectively if there are reasonable grounds to suspect illegal use.
5. Cookies & range measurement
Cookies are information that is transmitted from our web server or third-party web servers to the user’s web browser and stored there for later retrieval. Users are informed about the use of cookies in the context of pseudonymous range measurement in the context of this data protection declaration.
Viewing this online offer is also possible with the exclusion of cookies. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
There is the possibility of many online advertising cookies from companies via the US website http://www.aboutads.info/choices or the EU website http://www.youronlinechoices.com/uk/your-ad-choices/ manage.
6. Google Analytics
We use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transmitted to a Google server in the USA and stored there.
Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and the internet. Pseudonymous user profiles of users can be created from the processed data.
We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
The IP address transmitted by the user’s browser is not merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; Users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
You can find further information on the use of data by Google for advertising purposes, setting and objection options on the Google website: https://www.google.com/intl/de/policies/privacy/partners (“Use of data by Google when using websites or apps from our partners ”), http://www.google.com/policies/technologies/ads (“ Use of data for advertising purposes ”), http://www.google.de/settings/ads (“ Manage information that Google used to show you advertisements ”) and http://www.google.com/ads/preferences (“ Determine which advertisements Google shows you ”).
7. Google Re / Marketing Services
We use the marketing and remarketing services (“Google Marketing Services” for short) from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, (“Google”).
The Google Marketing Services allow us to display advertisements for and on our website in a more targeted manner in order to only present users with advertisements that potentially correspond to their interests. If users e.g. Displaying advertisements for products that he was interested in on other websites is known as “remarketing”. For these purposes, when you visit our and other websites on which Google marketing services are active, Google directly executes a code from Google and so-called (re) marketing tags (invisible graphics or code, too) are included in the website referred to as “web beacons”) in the website. With their help, an individual cookie, i.e. a small file is saved (comparable technologies can be used instead of cookies). Cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file notes which websites the user visits, what content he is interested in and which offers he has clicked on, as well as technical information on the browser and operating system, referring websites, time of visit and other information on the use of the online offer. The IP address of the user is also recorded, whereby we inform Google Analytics that the IP address is shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases entirely to one Google servers in the USA and shortened there. The IP address is not merged with user data within other Google offers. This information mentioned above can also be combined with such information from other sources. If the user then visits other websites, the ads tailored to his interests can be displayed.
The data of the users are processed pseudonymously as part of the Google marketing services. I.e. Google stores and processes e.g. not the name or email address of the user, but processes the relevant data cookie-related within pseudonymous user profiles. I.e. From Google’s perspective, the ads are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who this cookie holder is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected by “DoubleClick” about the user is transmitted to Google and stored on Google’s servers in the USA.
The Google marketing services we use include the online advertising program “Google AdWords”. In the case of Google AdWords, each AdWords customer receives a different “conversion cookie”. Cookies cannot therefore be tracked via the websites of AdWords customers. The information obtained using the cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users.
We integrate third-party advertisements based on the Google marketing service “DoubleClick”. DoubleClick uses cookies that enable Google and its partner websites to place ads based on users’ visits to this website or other websites on the Internet.
We also integrate third-party advertisements based on the Google marketing service “AdSense”. AdSense uses cookies that enable Google and its partner websites to place ads based on users’ visits to this website or other websites on the Internet.
Another Google marketing service we use is the “Google Tag Manager”, which can be used to integrate other Google analysis and marketing services into our website (eg “AdWords”, “DoubleClick” or “Google Analytics”) .
Further information on the use of data by Google for marketing purposes can be found on the overview page: https://www.google.com/policies/technologies/ads, Google’s privacy policy can be found at https://www.google.com/policies/privacy available.
If you would like to object to the recording by Google marketing services, you can use the setting and opt-out options provided by Google: http://www.google.com/ads/preferences.
8. Facebook social plugins
Our online offer uses social plugins (“plugins”) from the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”). The plugins can be recognized by one of the Facebook logos (white “f” on a blue tile, the terms “Like”, “Like” or a “thumbs up” sign) or are marked with the addition “Facebook Social Plugin”. The list and the appearance of the Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/.
When a user calls up a function of this online offer that contains such a plugin, his device establishes a direct connection to the Facebook servers. The content of the plug-in is transmitted from Facebook directly to the user’s device, which integrates it into the online offer. User profiles of the users can be created from the processed data. We therefore have no influence on the scope of the data that Facebook collects with the help of this plugin and therefore informs users based on our level of knowledge.
By integrating the plugins, Facebook receives the information that a user has called up the corresponding page of the online offer. If the user is logged into Facebook, Facebook can assign the visit to their Facebook account. If users interact with the plugins, for example by pressing the Like button or leaving a comment, the corresponding information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out and save his IP address. According to Facebook, only an anonymized IP address is saved in Germany.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the related rights and setting options for protecting the privacy of users can be found in Facebook’s data protection information: https://www.facebook.com/about/privacy/ .
If a user is a Facebook member and does not want Facebook to collect data about them via this online offer and link it to their member data stored on Facebook, they must log out of Facebook before using our online offer and delete their cookies. Further settings and contradictions regarding the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US website http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. The settings are platform independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.
9. Facebook Remarketing
Our online offer includes so-called “Facebook pixels” from the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”). With the help of the Facebook pixel, Facebook is able to determine the visitors of our offer as a target group for the display of advertisements, so-called “Facebook ads”. Accordingly, we use the Facebook pixel to only display the Facebook ads we have placed to those Facebook users who have shown an interest in our website. This means that with the help of the Facebook pixel we want to ensure that our Facebook ads correspond to the potential interest of the users and do not have a nuisance. With the help of the Facebook pixel, we can also understand the effectiveness of Facebook advertisements for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advertisement.
The Facebook pixel is directly integrated by Facebook when you visit our website and can have a so-called cookie on your device, i.e. save a small file. If you then log in to Facebook or visit Facebook while logged in, your visit to our website will be noted in your profile. The data collected about you is anonymous to us, so it does not provide us with conclusions about the identity of the user. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible. Facebook processes the data in accordance with Facebook’s data usage guidelines. Accordingly, you can find further information on the functioning of the remarketing pixel and generally on the display of Facebook ads in the data usage policy of Facebook: https://www.facebook.com/policy.php.
You can object to the recording by the Facebook pixel and the use of your data to display Facebook ads. To do this, you can call up the page set up by Facebook and there follow the instructions on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads or the objection via the US page http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/. The settings are platform independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.
10. Integration of services and content from third parties
It may happen that content or services from third-party providers, such as city maps or fonts from other websites, are integrated into our online offer. The integration of content from third-party providers always presupposes that the third-party provider perceives the IP address of the user, since without the IP address they could not send the content to the user’s browser. The IP address is therefore required to display this content. Furthermore, the providers of third-party content can set their own cookies and process user data for their own purposes. User profiles of the users can be created from the processed data. We will use this content as sparingly as possible and avoid data, and choose reliable third-party providers with regard to data security.
The following illustration provides an overview of third-party providers and their content, along with links to their data protection declarations, which provide further information on the processing of data and, in part. already mentioned here, options to object (so-called opt-out) include:
– EExternal fonts from Google, Inc., https://www.google.com/fonts (“Google Fonts”). The integration of the Google Fonts is done by calling up a server at Google (usually in the USA). Data protection declaration: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/.
– Maps of the “Google Maps” service provided by the third-party provider Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, gestellt. Datenschutzerklärung: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/.
– Videos from the “YouTube” platform of the third-party provider Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Datenschutzerklärung: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/.
11. User rights and deletion of data
Users have the right to request information free of charge about the personal data that we have stored about them. In addition, users have the right to correct inaccurate data, revoke their consent, block and delete their personal data and the right to file a complaint with the responsible supervisory authority in the event that illegal data processing is accepted.
The data stored by us will be deleted as soon as they are no longer required for their intended purpose and the deletion does not conflict with any statutory retention requirements.
12. Borlabs Cookie
This website uses Borlabs Cookie, which sets two technically necessary cookies (borlabsCookie and borlabsCookieUnblockContent) to save your cookie preference. Borlabs Cookie does not process any personal data. The borlabsCookie cookie stores your selected preference, which you selected when you entered the website. The borlabsCookieUnblockContent cookie stores which (external) media / content you always want to have unlocked automatically. If you would like to revoke these settings, simply delete the cookies in your browser. If you re-enter / reload the website, you will be asked again for your cookie preference.
Cookie Einstellungen
13. Changes to the data protection declaration
e reserve the right to change the data protection declaration in order to adapt it to changes in the legal situation or in the event of changes to the service and data processing. However, this only applies to explanations of data processing. If user consent is required or parts of the data protection declaration contain provisions of the contractual relationship with the users, the changes will only be made with the consent of the user.
Stand: 07-05-2020